2017/03/24

Twitter might build a paid subscription service for power users of Tweetdeck

The Verge :: Twitter is considering offering a paid subscription to power users, including brands and news organizations, The Verge has confirmed.

Continue here: www.theverge.com

2017/03/20

How Daily Express publisher Northern and Shell centralizes video production

Digiday :: Northern and Shell, publisher of the Daily Express, Daily Star and OK! magazine, has been leaning hard into video, growing its number of video specialists from four to 30 people in 18 months.

Continue here: digiday.com

Why former Wall Streeters find new careers as fashion founders

Digiday :: Fashion startups, particularly in the product and service realms, are oftentimes founded by entrepreneurs who have backgrounds in finance. The long hours prep them for startup life, while having an analytical mind and an eye for modeling gives them an edge over the creative types.

Continue here: digiday.com

Financial Times sales chief on ad fraud: ‘There is no collective will’

Digiday :: The FT recently made a public pledge to advertisers with a Commercial Charter, detailing standards on viewability, brand safety, pricing and non-human traffic.

 

Continue here: digiday.com

2017/03/17

2017/03/16

Guardian pulls ads from Google after they were placed next to extremist material

The Guardian :: Ads for membership scheme were inadvertently placed by Google next to extremist material.

Continue here: www.theguardian.com

BuzzFeed's special 40-person unit is ready to produce exclusive shows for Facebook, Snapchat and OTT services

Digiday :: As Facebook, Snapchat and OTT services seek TV-like programming, BuzzFeed — like other content partners — is in conversations with those companies to produce exclusive shows for their platforms, Henick said.

Continue here: digiday.com

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