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March 10, 2011

Hearst’s Carey: tablets will provide 25 pc of magazines’ circulation

paidContent :: With iPad 2 coming Friday, publishers’ ardor for the hot device appears to be growing again. Speaking at the Bloomberg Media Summit, Hearst Magazines President David Carey seemed to take the hurdles Apple has thrown in publishers’ paths in stride, suggesting the Hearst might consider introducing a “bespoke” iPad publication akin to what News Corp. did with The Daily.

Continue to read David Kaplan, paidcontent.org´

March 10, 2011 at 09:55 PM |

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