Search-neutrality? Can Google's algorithm substitute editorial judgement?

Google's algorithm changes comes at a time where critics are wondering whether its search quality has flagged. Steven Levy delved into the mysteries of the search engine had breakfast with Google’s search-quality guru Amit Singhal and top search-spam fighter Matt Cutts.

Matt Cutts (Google): In some sense when people come to Google, that’s exactly what they’re asking for — our editorial judgment. They’re expressed via algorithms.

But is that possible?

Continue to read Steven Levy, www.wired.com