Guardian :: The shadows of "big beasts" such as Google and Apple hung over Cannes last week, and they were singled out by James Murdoch as one of the biggest challenges facing his company. News Corp's deputy chief operating officer said that his organisation needs to get to grips with digital technology in order to compete – a theme that dominated this year's Cannes International Festival of Creativity.
[James Murdoch:] How do we make sure we can compete at scale globally with these new players [such as Google and Apple] … and still be quick and creative and risk-taking?
Continue to read Mark Sweney, www.guardian.co.uk
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