New York Times :: With more people getting their daily dose of news online through blogs and social media sites, traditional newspapers have gotten short shrift. Print is dead or dying, say media experts, and advertising can’t keep pace. A new advertising campaign from the Newspaper Association of America seeks to change those views and focus on how reading newspapers — in their digital or print incarnations — actually makes users sexy.
Continue to read Tanzina Vega, mediadecoder.blogs.nytimes.com

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