Measure offline influence with an app? That postulates that an app can be a perfect mirror of someone's reputation in a community. Can't believe that this approach can and will work.
Venture Beat :: Money can’t buy you friends, but in the case of influence tracking startup Klout, money can buy you neighbors — and possibly even an understanding of the social dynamic linking people in communities. Klout, a San Francisco-based company that attempts to quantify a social media user’s reach, has used a chunk of its Jennifer Van Grove, estimated $30 million in new funding to purchase the community-centric company Blockboard for an undisclosed sum.
Continue to read Jennifer Van Grove, venturebeat.com
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