Yelp goes public: What it means about the future of crowdsourced media

GigaOM :: But the important thing here is that the filing means Yelp could become is one of the first almost entirely crowdsourced media entity entities to go public. Yelp’s entire business is built on the more than 25 million reviews that it has accrued over the years from its users. That user-submitted content is the reason that Yelp attracts more than 66 million unique visitors a month.

What’s interesting is how Yelp’s valuation compares it to other Internet companies and what it means for the future of media and publishing.

Clipped from: yelp.com (share this clip)

Continue to read Ryan Lawler, gigaom.com