AdWeek :: Ars Technica has many things, from an audience of nearly 8 million monthly uniques to an affluent, educated readership of engaged hard-core techies. What it hasn’t had—until now—is a dedicated advertising staff. Now, Condé Nast has decided it’s time for Ars, which had been sold by Wired’s sales staff, to sell itself.
Continue to read Lucia Moses, www.adweek.com



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