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April 23, 2012

Google targets $20 billion local TV ad market

paidContent :: Local TV advertising conducted by small- and medium-sized businesses brings in total revenue of around $20 billion in the U.S. each year. Google believes its video AdWords program could reach beyond that market, targeting advertisers that can’t afford the expense of producing commercials and buying air time on local TV stations.

Continue to read Daniel Frankel, paidcontent.org

April 23, 2012 at 09:32 PM |

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