Multi-screen media usage: 74pc of global respondents report watching video via the Internet on any device

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May 21, 2012

Multi-screen media usage: 74pc of global respondents report watching video via the Internet on any device

Nielsen :: According to Nielsen’s global survey of multi-screen media usage, watching video content on computers has become just as common as watching video content on television among online consumers. More than 80% of Internet respondents in 56 countries reported watching video content at home on a computer (84%) or on TV (83%) at least once a month. By contrast, in 2010, more online consumers reported watching video content on TV (90%) than on a computer (86%) in a month-long period.

Continue to read blog.nielsen.com

May 21, 2012 at 08:42 AM | Permalink

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May 21, 2012