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June 14, 2012

Videology: Targeting used in 80pc of video ads in UK

Beet.TV :: About half of online video impressions in the United Kingdom in the first quarter came from the categories of consumer packaged goods, entertainment, and financial services, according to a study of nearly 300 million online video ad impressions by technology provider Videology. We spoke to Jana Eisenstein, the company's managing director in the UK for more details on the analysis of the first quarter video ad market.

Watch the interview with Jana Eisenstein here www.beet.tv

June 14, 2012 at 10:02 PM |

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