research2guidance :: China’s buoyant middle-class coupled with the availability of low-end, one-thousand Yuan smartphones, could see China’s addressable market reach 80% of its households. China’s strong economic expansion, but slow population growth saw GDP per capita grow on average 9.2% between 1990 and 2010, growth which caused significant increases in disposable income. China has a buoyant middle class, which lags behind USA households in terms of absolute disposable income, but whose eagerness to consume has made China the world’s third largest consumer market behind Japan and USA.
Findings are part of the new Smartphone App Market Monitor, Vol.6. [report: €|$]
Continue to read Daiana Bassi, www.research2guidance.com