Facebook :: Today we're launching the Recommendations Bar, a new social plug-in that helps people find articles based on what their friends like and share from your site. As a person reads an article, a small pop-up surfaces at the bottom of the screen highlighting recommended articles and prompting them to like the page. Recommendations are based on content that friends have explicitly liked and shared in your app or website.
In early tests, sites are seeing 3x the click through on the stories it recommends than through the Recommendations Box.
How it works - Announcement by Jeffrey Spehar, developers.facebook.com
Facebook adds new social plugin Recommendations Bar, says it pushes 3X click through from old ‘Box’ - Discussed here Matthew Panzarino, thenextweb.com