Forbes :: Once upon a time, Twitter had a simple goal: to build the most useful social platform it could. It did so in large part by watching its users’ behavior and iterating around it, blessing their grassroots innovations with legitimacy. Now, Twitter has a different objective: to be the most used social platform.
[Jeff Bercovici:] Most useful vs. most used sounds like a subtle difference, but it’s not. ... Pulling off that balancing act is proving tricky.
An opinion piece by Jeff Bercovici, www.forbes.com
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