Poynter :: Before last weekend many people had never heard of Kiese Laymon — until his essay, “How To Slowly Kill Yourself and Others in America: A Remembrance,” appeared on Gawker’s home page and went viral in a matter of hours. One hundred-thousand unique page views, 3,000 Facebook “likes,” and as many tweets later, Gawker may have just repositioned itself as more than a juicy gossip site.
"Gawker essay experiment brings weekend audience, attention to new writers" - A report by Tracie Powell, www.poynter.org
HT: Jay Rosen, here:
Gawker is always changing: bit.ly/NgOurx This is why it has to be watched if you have a stake in the future of journalism.— Jay Rosen(@jayrosen_nyu) August 4, 2012