The Next Web :: A talk at Social Media Week London was focused on the legal issues relating to marketing and advertising; the two methods created to walk the line between truth and aspiration to make people buy things. Social media is naturally a big part of these two sales areas. Just like TV and radio before it, social media is where customers are and this makes it prime real estate for brands.
A summary by Jamillah Knowles, thenextweb.com
HT: Catherine O'Connor, @journochat



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