Content farms and the ongoing democratization of journalism, by @mathewi

GigaOM :: Critics say user-generated networks like Bleacher Report are just SEO-driven content farms that generate “clickbait” posts designed to drive low-quality traffic — but they also provide the opportunity for writers to show their abilities without having to work their way through the traditional media ecosystem.

A report by Mathew Ingram, gigaom.com

Mathew Ingram on Twitter