AdAge :: Facebook celebrated logging in its billionth user last week with a sleekly-made spot created out of agency-of-record Wieden & Kennedy. Facebook's first head of consumer marketing Rebecca Van Dyck talked to Ad Age about making the ad, the message it's trying to send to people who aren't on Facebook yet, and Facebook's future as a marketer.
An interview by Cotton Delo, adage.com
Rebecca Van Dyck (of course) on Facebook
Facebook's "Chairs" on YouTube: