#liquidnews - The future of news is liquid. The societal dialogue happens somewhere inbetween

It was 2010, in one of my first Tweets, when I used the term #liquidnews the first time, to describe a new way of thinking about "news" as an information piece of its own. I had spent years to help driving traffic to sites, and it took some time to observe my own behaviour and how it had changed over the years - maybe it was never different.
When I started to curate the news to post single pieces of content or #liquidnews via my Twitter account @stkonrath I recognized how much of the information of the web is copy paste and I tried to follow the path to their original sources. I never stick to one news site. The Liquid Newsroom delivers the news related to journalism and media from any source, which might have something interesting to contribute.
But if I do not have a favorite news site to which I surf regularely, why should news be located on ONE site or platform alone? Can a news service exist without having a factual place for the news piece itself?
It was scary, believe me. It sounded like a huge contradiction to what I did over the years. Pushing traffic to a site, to drive the business side of news.

Didn't we learn that we find news on TV, broadcasted via radio or you can read it in the papers, print and online? But what if that's no longer the case? - So it became a habit to test how a news world would behave without a fixed channel to host the news for me.
The Liquid Newsroom, which is a technical platform, found its mission: explore new ways to utilize news, neglect the channel, and also the format; publish news in a way which adjusts to each channel's needs, but focus on the message and the impact it has, when it reaches an audience.

A fascinating thing happened: I received feedback from the same person on different channels, sometimes minutes after pushing content to Twitter, Facebook, LinkedIn and Google+. The "Leitmedium" (newspaper of record), the platform for discourse was no longer print. It was not even located on ONE channel, it was just happening somewhere inbetween.

If "Leitmedium" is the place where societal dialogue takes place, than I have to admit, that - based on my daily reality when I curate news - the new Leitmedium is independent from available channels, independent from form factors, it's the space where the reactions to the message itself happens. It's anywhere. It can take shape in multiple ways. It's ubiquitous.

That's why the Liquid Newsroom stores reaction, structure, behavioral patterns (of how news travels, how fast it is, how long it takes, the best route to spread news, and about information demand).