Authenticity, Relationships Matter Most to Millennial Readers

Publishing Perspectives :: Last Thursday, as the world was entranced with the launch of the latest social media sharing app, the life-streaming Periscope for iOS, Publishing Perspectiveshosted its, “Designing Books for Tomorrow’s Readers,” by New York City. Throughout, speakers reiterated, rephrased and rehashed one phrase time and time again when it comes to reading millennial readers: “be authentic.”

Read Edward Nawotka, publishingperspectives.com