2015/06/23

How Renée Kaplan, FT, wants to get journalism in front of more audiences and more of the right audiences

Nieman Lab :: Financial Times is jumping on the audience development bandwagon. Earlier this year it hired Renée Kaplan, formerly of marketing agency Havas Worldwide and France 24, as the paper’s first head of audience engagement.

Read Joseph Lichterman , www.niemanlab.org

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