2015/07/01

How CNN took a startup approach to politics

Digiday :: CNN may be a leader in political TV news coverage, but to reach new audiences, it had to beef up its online offering. So Ed O’Keefe, wdho was hired from NowThis to bring CNN some startup cred, took an unconventional approach to hiring, raiding traditional news outlets instead of other broadcasters.

Read Lucia Moses, digiday.com

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