2016/05/06

Youtube claims it has bigger prime time audience on mobile alone than TV

mUmBRELLA :: Youtube has again used the digital Newfronts in New York to take aim at the television industry, telling media buyers that its mobile audience is now larger than the prime time audience of traditional TV networks in the US. 

Read by Nic Christensen • 06.05.2016 at 08:19, mumbrella.com.au

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