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Smartphone owners are avid local biz searchers: Social media 76pc, news 75pc

MarketingCharts :: Smartphone owners are more likely than tablet owners to access local information (88% vs. 75%) and find local services (74% vs. 55%) on their devices, according to [pdf] August 2012 survey results from Keynote Services. In fact, among a range of activities identified, accessing local information appeared as the most common smartphone activity, ahead of searching for information (82%), participating in social media and networking sites (76%), and reading news and entertainment (75%).

A report by www.marketingcharts.com

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Digitas' Eric Korsh: Geotargeting is shaping digital content

Beet.TV :: Mobile devices and the geographical location of its user, will start to shape digital advertising, says Digitas' VP and Group Director of Brand Content, Eric Korsh in this interview with Beet.TV Comparing digital advertising content with its television counterpart, Korsh explains that as geotargeting starts to play an important role in content creation, it will become more "snackable," providing consumers with shorter, more digestable content.

Watch the interview here Nitya Rajan, www.beet.tv

Friendshake: Facebook’s new mobile feature for finding people nearby

TechCrunch :: Facebook has created a new feature that lets users find friends and potential friends nearby. Currently called “Friendshake” and also accessible through a URL that is the abbreviation of “find friends nearby” (http://fb.com/ffn), it’s another step in Facebook furthering its reach into mobile, and creating services to meet new people.

[Ingrid Lunden:]  (And A Highlight Killer?)

Continue to read Ingrid Lunden, techcrunch.com

Study: Privacy concerns remain for location-based service users

eMarketer :: Consumers are taking to the use of location-based services on mobile devices because of the convenience such services offer. A March 2012 poll of US mobile app users by global security association ISACA found that 58% of those who had smart devices had used location-based apps, compared with only 15% who had not. But users continue to have significant concerns regarding security and privacy issues when using portable devices.

Continue to read www.emarketer.com

Geofeedia helps journalists locate real-time photos, tweets where news breaks

Poynter :: In breaking news situations, reporters often rely on text searches — names of places, keywords like “crash” or “fire,” and hashtags. They look for users whose bios mention a particular location. But it’s hit-or-miss. Even when they use the right terms, they have to wade through all the conversation from people who aren’t at the scene. Geofeedia, a service that comes out of private beta today, aims to solve this problem by enabling location-based searches for social media content.

A review - Continue to read Steve Myers, www.poynter.org

Facebook buys location-based discovery app Glancee

An "acquihire" again?

TechCrunch :: A little under one month after its acquisition of Instagram, Facebook has acquired Highlight competitor and ambient location app Glancee. The social network has already shut down the developer’s passive location app and all three co-founders, Glancee’s only full-time employees, will join Facebook, which now owns its technology.

Continue to read Alexia Tsotsis, techcrunch.com

Poll: 20pc of US consumers by by mobile, 62pc couldn’t care less

TechCrunch :: A poll from Harris Interactive, commissioned by the location-based shopping alert provider Placecast, found that only one in five people — 20% — of adult mobile owners have used their devices in the last year to purchase goods and services, whether that is at a point of sale or via a mobile app or site. As for how many consumers actually wanted purchasing functionality in their devices, 62% said it was “not at all important.”

Continue to read Ingrid Lunden, techcrunch.com

Web apps: Loku thinks Web first in crafting mobile strategy

GigaOM :: In most cases, mobile developers are focusing on native apps, hitting iOS and Android before looking at the mobile Web. But Loku, a local discovery service, will flip the conventional wisdom on its head with plans to launch a mobile Web app before it tackles native apps. The company, based in San Francisco and Austin, is releasing its first HTML5 mobile app Tuesday since launching a Web site last fall. 

Continue to read Ryan Kim, gigaom.com

Location, location, location: NPR customizes the news with local content

Niemanlab :: NPR is trying another experiment with geotargeted news, partnering with 13 member stations to deliver local headlines on the NPR.org home page. Location-sensing technology detects whether a user is in one of the test markets and, if so, pipes in headlines straight from a station’s website.

“From earlier tests we already know that there is some appetite among NPR.org visitors for local news. And we know that NPR.org can drive traffic to member web sites,” said Bob Kempf, the general manager of NPR’s Digital Services division, in an email.

Continue to read Andrew Phelps, www.niemanlab.org

Real-time location sharing service Glassmap gets clear about online privacy

GigaOM :: Software services and applications are becoming increasingly intertwined with users’ lives. And this connection is leading to increasing concerns about privacy. We have already seen service-to-user dissonance with the recent privacy controversies at Google, Apple and Path. As the co-founders of Glassmap, a real-time location sharing service, we have first hand experience with trying to resolve this dissonance. Robert Scoble recently criticized Glassmap’s registration process as a severe violation of user privacy.

Continue to read Geoffrey Woo | Jon Zhang, gigaom.com