:: LNR Journalism ::

#NBCFail? Chloe Sladden: NBC-Twitter Olympics coverage drove people into prime time

New York Times :: According to Twitter and NBC, the jokes and critiques of the NBC-Twitter Olympics coverage made up only a slim minority — under 0.5 percent — of all Twitter messages about the Olympics. They say Twitter commentary drove more viewers to turn on their television sets and watch the games than ever before, even hours after the events had actually happened.

A report by Nicole Perlroth | Nick Bilton, bits.blogs.nytimes.com

The Olympics safeguards the BBC for another generation

The Next Web :: It has been a phenomenally successful Olympics for Great Britain & Northern Ireland, securing third place in the gold medal table behind the might of the USA and China. But rowers, cyclists, runners and boxers aside, it has been a massive event for broadcasters too, in what the BBC was touting as the first digital Olympics. And its success on this front couldn’t have come at a better time.

A report by Paul Sawers, thenextweb.com

Gallup: Americans, viewers want top Olympics events televised live

Economy | Gallup :: Americans who say they are watching the Olympics "a lot" are most likely to want the most popular events televised both live during the day as they happen and on tape delay in the evening. Seven in 10 (71%) of these Americans want the most popular events televised live and on tape delay, as do a majority (57%) of those who are watching a little of the games and 43% of those who aren't watching at all.

A report by Lymari Morales, www.gallup.com

BBC: From starting gun to smartphone, delivering the Olympics to your device

A must-read ...

BBC Internet Blog :: At the end of last week, I talked about the trends in multi-platform viewing behaviour that we're observing as this mass of data flows in. Today I want to explain a bit more about how our interactive coverage gets from the event itself to the device at your fingertips, wherever it is around the country that you are watching.

A report by Cait O'Riordan, www.bbc.co.uk

Additional (also more technical) information:

"Building the Olympic Data Services," by David Rogers, BBC

"Olympic Data Services and the Interactive Video Player," by Oliver Bartlett, BBC

HT: Phil Fearnley, here:

BBC - BBC Internet Blog: From starting gun to smartphone: delivering the Olympics to your device bbc.in/NZGSOY

— Phil Fearnley (@PhilFearnleyBBC) August 7, 2012

Social? These are the mobile Olympic games

paidContent :: Half of searches and video streams are coming from mobiles and tablets during the Olympic games. Has the mobile internet reached a tipping point? New Google data would seem to suggest as much.

Facts & Figures - A report by Robert Andrews, paidcontent.org

Eight-in-ten following Olympics on TV or digitally: High marks for NBC's Coverage

Pew Research Center | People Press :: Large majorities of Americans are following coverage of the Olympic Games in London. Nearly eight-in-ten (78%) say they have watched or followed Olympic coverage either on television, online or on social networks.

Findings Pew Research Center, www.people-press.org

HT: Mark Little

BBC’s super-served Olympics shows how narrowcast can go large

paidContent :: UK TV viewers are gobbling up 24 simultaneous live Olympics streams the BBC is taking from web to TV. First-week data shows a big appetite for viewing of all kinds.

Data - A report by Robert Andrews, paidcontent.org

Usain Bolt Olympic gold helps lead ITV1 to worst ever single day ratings

Guardian :: Usain Bolt's gold medal in the London Olympics men's 100 metres final on Sunday night helped condemn ITV1 to its worst ever single day ratings performance, beaten for the first time in the all-day audience share by BBC3.

A report by John Plunkett, www.guardian.co.uk

London Olympics: Twitter solution to Olympics ticketing crisis

Wall Street Journal :: One London Olympics ticket crisis has been resolved: Live Nation Entertainment Inc.'s Ticketmaster said Saturday night that it has agreed to let a local tech entrepreneur resume a service that sends out an alert via Twitter when new Olympics tickets go on sale online.

Olympia tickets available? - Adam Naisbitt's Twitter service 2012TicketAlert

A report by Bruce Orwall | Alice Speri, online.wsj.com

Social TV: Women are dominating the Olympic social-media conversation

AdAge :: According to Trendrr estimates, so far 59% of viewers who have been talking about the Olympics on Twitter are female. Normally, social chatter about sports programming tracked by Trendrr skews about 70% male.

Some mid-games insights - A summary by Simon Dumenco, adage.com