LostRemote :: Anyone who’s unsure that brands are interested in spending on social TV should take a hard look at the work Shazam has executed since launching “Shazam for TV” last year. Next weekend, as many as one-third of the Super Bowl ads will have some Shazamable component, the company says.
[Andrew Fisher, CEO Shazam:] No one else has come close to delivering as many unique campaigns, nor do they have our scale, with more than 175 million people who use Shazam.
Continue to read Natan Edelsburg, www.lostremote.com
